The SunLite concept refers to a nutrition claim with the following fundamental criteria:
- The content must not be misleading.
- The content must not conflict with generally accepted nutrition and health principles.
- The products have to contribute to people’s healthy nutrition in general.
- The products have to display a complete nutritional value label.
SunLite potatoes meet those criteria and therefore, they are marketed to consumers based on an officially allowed claim, indicating their lower caloric value compared to the average of the product category potatoes.
The lot of samples which are likely to fit the SunLite specifications are measured in a certified laboratory using 6 official protocols (see table).
The nutritional characteristics which contribute to caloric value (kcal) are protein, (available) carbohydrate, fibre and fat. So, if content is expressed as g/100 g of product:
kcal (/100 g) = (4 x protein) + (4 x available carbohydrates) + (9 x fat) + (1,5 x fibre)